The Adviser Issue 10 | Page 8

HELPING YOU TO GIVE MORE ADVICE

MAKE SURE YOUR BUSINESS IS READY FOR THE AI REVOLUTION

Not a day goes by without another AI article appearing in the trade press or landing in our inbox and , with so much attention , it can often be difficult to cut through the noise . However , at SimplyBiz , we believe that now is the time to take note and to get your business AI ready .

We caught up with tech guru , Kyle Augustin , COO of Fintel and Managing Director of SimplyBiz , to find out just how big a role AI has to play in supporting advisers in their drive to reach more households .

What role will AI play in our profession ?
AI will mean a number of different things to different people and , whilst there are many reliable sources out there to provide a good understanding , there is of course a lot of opinion and speculation . So , I think it ’ s important to be clear what we mean when we talk about the role of AI in terms of financial advice and to stress that AI will become a great enabler , and not a replacement , for sound financial advice . Looking into the future , the utilisation of AI correctly will enable IFAs to increase key metrics , such as number of households per IFA and number of products per household , whilst becoming more efficient with admin and paraplanning . These AI benefits , however , can only be achieved if the back office and core systems are all connected and ready for AI to integrate and sit over the top of the advice process .
AI WILL BECOME A GREAT ENABLER , AND NOT A REPLACEMENT , FOR SOUND FINANCIAL ADVICE .
So , where are we at the moment in terms of what AI can do and what firms should be doing to capitalise on the opportunity it brings ?
We believe there will be a market-suitable AI solution within 2024 / 2025 , this means the real possibility of IFAs starting to become more efficient and increase household number , whilst reducing administration costs in 2025 . By market suitable we mean a solution that can and has integrations to all key IFA software such as IO , Defaqto Engage , Dynamic Planner and Plannr .
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